A one-page checklist with five steps: pick the problem, outline the product, build the sales page, write the welcome email and share it with your first 20 people. Most people finish all five in one afternoon.
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5 steps
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WHAT'S INSIDE
Five steps to a product people can buy
These are the exact steps I walk every first-time creator through before they spend a cent on tools.
What you walk away with
One problem worth solving
A product outline that fits
A live sales page
A welcome email that sends itself
01
Pick one painful problem
Write down the question people already ask you most, because that question is your first product.
15 min
02
Outline the product fast
Turn the answer into a checklist, template or short guide with no more than seven sections.
30 min
03
Build the sales page
Decide on one headline, one price and one button, then publish the page from a template.
25 min
04
Write the welcome email
Write the email that delivers the product and tells the buyer exactly what to open first.
15 min
05
Share it with 20 people
Send the page to 20 people who asked the question in step one and note every reply.
20 min
Is this checklist for you?
It is made for coaches, freelancers, teachers and creators who know something useful but have never sold it online.
TODAY
An idea stuck in your notes
You have five product ideas, none started
You are not sure what to charge
Building a website feels too technical
You keep waiting until it feels ready
AFTER ONE AFTERNOON
A product people can buy
You have picked one idea and committed to it
You have a first price you can test
Your sales page is live from a template
Your first 20 people have seen the offer
Maya Okafor
Launch coach for first-time creators
I built this checklist after watching dozens of creators spend months on logos and tools before selling anything. Five small steps in one afternoon get you further than a perfect plan you never start.